Keyur Oza, B.Tech, SSGB

Profile Summary

Results-driven E-commerce Consultant and Full-Stack Developer with over 7 years of experience scaling D2C brands, optimizing supply chains, and engineering robust digital solutions. Certified Six Sigma Green Belt with a proven track record of driving absolute volume growth, managing end-to-end marketplace operations, and leading software development lifecycles from concept to successful launch.

Key Skills & Languages

• E-commerce & Strategy: End-to-End Marketplace Operations, SKU & Pricing Optimization, Catalog & Inventory Management, Market Research & Competitor Analysis, International Expansion Strategy, SEO & Paid Advertising.
• Sales & Business Development: B2B & D2C Sales, Client Acquisition & Account Management, Channel Partner Onboarding, Technical Sales, Contract Negotiation.
• Technical & Engineering: Full-Stack Web & Mobile App Development, UI Design, HTML, CSS, JavaScript, Node.js, MongoDB, EJS, AutoCAD.
• Operations & Analytics: Six Sigma Green Belt, Supply Chain & 3PL Coordination, Data Analysis (Traffic & Conversion Metrics), E-procurement & Tender Management.
• Languages: Gujarati, Hindi, English

Work Experience

• Architected, developed, and launched the livelyup.io job portal, overseeing both technical deployment and UI design.
• Drive technical architecture, core logic, and coding for mobile applications. Successfully engineered and deployed our debut game, 'Alphabet Puzzle,' to the Google Play Store, earning the exclusive 'Teacher Approved' badge.
• Market Research & Product Strategy (Millwize / Stalwarts Sales Pvt. Ltd.): Conducted comprehensive market research and competitor analysis for a multi-millet FMCG product line (cookies, protein bars, pancakes, chilla, dosa mix, namkeen, and premix beverages).
• Pricing & SKU Optimization: Developed detailed SKU sizing, pricing strategies, and flavor portfolios to target specific consumer segments (e.g., volume drivers vs. premium offerings) and undercut market leaders.
• International Market Expansion: Formulated a two-pronged Middle East market entry strategy for Amazon and Noon, tailoring product positioning, packaging, and flavor profiles (e.g., "Authentic Home Taste" vs. "Premium Global Digestive") to local demographics.
• Provide specialized e-commerce consultancy and overarching business strategy for a diverse portfolio of D2C brands, including:
  • Headshot Energy Drink: Comprehensive e-commerce consultancy and operational strategy.
  • Boninwood: E-commerce consultancy focused on cold-pressed oil products.
  • Divkriti: E-commerce consultancy and growth strategy for deity poshak products.

• Platform Management: Managed end-to-end operations and sales strategies across major e-commerce marketplaces and the brand website.
• Catalog Operations: Oversaw product listings, catalog optimization, and inventory levels.
• Sales Strategy: Executed promotional campaigns and pricing strategies to meet revenue targets.
• Data Analysis: Monitored key metrics (traffic, conversion rates) to optimize store performance and drive growth.
• Supply Chain: Coordinated with warehousing and 3PL partners to ensure seamless dispatch and return management.
• Marketing Alignment: Worked with digital marketing to align SEO and paid advertising with sales objectives.
• Customer Experience: Addressed escalations to maintain high seller ratings and healthy account metrics.

• I am responsible for Business Development for Staffing Vertical at Vinclo Systems.
• While developing a new business I am required to approach new clients educate them with my company offering, get a contract signed and manage an account.
• I am also responsible for branding Vinclo Systems and its digital presence.

• Helping Residential customers to Go Solar in Gurgaon and Delhi NCR and Onboarding Green Partner to Build Channel Business for SunEdison.

• I was responsible for D2C Solar Project sales and B2B channel sales I have maintained proven track record and great relationship with end customer and channel partners.

• I was resposible for preparing Autocad Drawings for client projects and pitching our solutions to plants of various location across the India.
• I was also resposible for filling tenders on e-procurement website.

• I was doing B2B sales to leading MNC and Indian companies.
• My responsibilities included Technical Sales of Lubrication Oil to Manufacturing companies and factories, Relationship management with existence and prospective clients and supplier and reporting market scenario.

• I was working for Swiggy as a customer support executive in chat process.

• Completed industrial training in mechanical engineering at the Vadodara facility.

Recommendations & Endorsements

Certifications

• Six Sigma Green Belt
• McKinsey Forward Learning Program
• Google Search Ads Certification
• Amazon Marketplace Certification

Education

• B.Tech/B.E. - Mechanical Engineering | Parul Institute of Management and Research, Vadodara | 2020 | Grade: 6.9/10
• 12th Grade | Gujarat, Gujarati | 2015 | Grade: 50-54.9%
• 10th Grade | Gujarat, Gujarati | 2013 | Grade: 75-79.9%

Projects

• Performance Analysis of Solar Parabolic Dish Absorber Using Porous Material (305 Days)
  • We designed Solar Parabolic Dish Absorber in CREO and calculate potential improvement in performance using Aluminium Metal Foam.
• Twisted type vertical axis wind turbine (182 Days)
  • Designing a Twisted type Vertical Axis Wind turbine and do analysis of same in Q-blade software.
  • Make 3D printing model of simillar design to showcase project in tangible way.